Associate Marketing Executive (BLR based) - 1 yr exp

Associate Marketing Executive @ TWE ?

Education: MBA in Marketing I Experience: 1 Year | | Location: Bangalore | CTC: ₹3.6L PA + Performance Incentives

About The Words Edge (TWE)

As an award-winning creative and production agency, TWE occupies the sweet spot where storytelling meets cutting-edge technology. From the precision of AI-driven content to the raw engagement of Influencer Marketing and the cinematic grip of Microdramas, we are redefining how brands talk to the world.

We aren't just "another agency." Our track record speaks in high-definition

• 350+ Clients trust our vision.

• 25,000+ Videos delivered, ranging from viral social snippets to high-production commercials.

• 50+ Microdramas produced, pioneering the future of bite-sized, binge-worthy brand storytelling.

• 100+ Exclusive Influencers in our roster, giving us unparalleled reach and authenticity.

We’ve moved the needle for the biggest names in the game, including Amazon, Myntra, ITC, Big Basket, Tanishq, Biba, Kuku FM, Roca, Urban Ladder, and Asian Paints. We are fast, we are bold, and we are looking for people who want to do the best work of their lives. If you have the hunger to hunt and the heart to create, you’ll fit right in.

Job Description: Associate Marketing Executive

We are on the hunt for a high-energy, strategically-minded Associate Marketing Executive to join our creative marketing agency. Since we live and breathe brand storytelling, we aren’t just looking for someone to "manage" campaigns—we need someone who understands the

why

behind the

what.

As an agency, our output is only as good as the strategy driving it. You will be the bridge between client objectives and creative execution, ensuring every static post, video, and influencer collaboration hits the mark.

Key Responsibilities

• Campaign Management: End-to-end execution of online campaigns across social media and digital platforms.

• Creative Strategy: Briefing design and video teams with a clear "marketing POV." You should be able to articulate why a certain hook works or why a specific aesthetic aligns with a brand’s DNA.

• Content Oversight: Reviewing and refining creative assets (statics, reels, long-form video) to ensure they are conversion-optimized and brand-compliant.

• Influencer Marketing: Identifying, onboarding, and managing influencer partnerships that feel authentic, not forced.

• Performance Tracking: Monitoring campaign health and providing actionable insights (we love data, but we love what the data

tells

us even more).

What We’re Looking For

• The "Marketing Eye": You don't just look at a design and say "it looks nice." You look at it and ask, "Does this stop the scroll? Is the CTA clear? Does this resonate with the target persona?"

• Digital Fluency: You have a solid grasp of Meta Ads, YouTube trends, and the ever-changing Instagram/TikTok landscape.

• Creative Collaboration: You know how to talk to designers and editors. You can translate complex marketing goals into simple, inspiring creative briefs.

• Trend Spotting: You’re usually the first to know about a new meme format or a shift in influencer culture.

Requirements

• MBA in Marketing is a must. We value the strategic foundation it provides.

• 1 year of hands-on experience running digital/social campaigns.

• Proven track record of managing static, video, and influencer-led content.

• Excellent communication, a "get-it-done" attitude, and a sharp sense of humor.

Why Join TWE?

• The Pay: A fixed CTC plus incentives that reward you for keeping clients happy and growing.

• The Impact: Your voice matters here. You’ll have a direct seat at the table in strategy sessions.

• The Growth: We’re scaling fast. If you grow our accounts, we grow your career.

• The Culture: We’re professional, we’re sharp, and we have a sense of humor.

Ready to give your career "The Edge"?

Send us your resume and a quick note on why you’re the perfect fit for a fast-paced agency environment.

Email: hello@thewordsedge.com