Digital Marketing Executive

About Shine Infosoft 

Shine Infosoft is an ISO-certified software development company established in 2016, dedicated to delivering innovative, scalable, and high-quality digital solutions for startups, small and medium-sized businesses, and enterprises across the globe. With a team of over 125 skilled professionals and a proven track record of delivering more than 590 successful projects, the company specializes in AI-powered software development, web and mobile application development, cloud solutions...

Job Summary

We are looking for a results-driven Digital Marketing Executive with 2–5 years of experience to plan, execute, and optimize digital marketing campaigns. The ideal candidate should have hands-on experience in SEO, SEM, social media marketing, paid advertising, email marketing, and web analytics, with a strong focus on lead generation and brand growth.

Key Responsibilities

• Plan and execute digital marketing campaigns across Google, Meta, LinkedIn, and other digital platforms.
• Optimize website content and landing pages for SEO.
• Manage Google Ads, Meta Ads, and other paid marketing campaigns.
• Create and manage social media content and campaigns.
• Monitor campaign performance using Google Analytics, Search Console, and other analytics tools.
• Conduct keyword research and implement on-page and off-page SEO strategies.
• Coordinate with the design and content teams to create engaging marketing materials.
• Generate and nurture leads through digital channels.
• Prepare campaign performance reports and recommend optimization strategies.
• Stay updated with the latest digital marketing trends and best practices.

Required Qualifications & Skills

• 2–5 years of experience in Digital Marketing.
• Hands-on experience with Google Ads and Meta Ads Manager.
• Strong knowledge of SEO, SEM, keyword research, and link-building techniques.
• Experience with Google Analytics (GA4) and Google Search Console.
• Familiarity with social media marketing across LinkedIn, Facebook, Instagram, and YouTube.
• Knowledge of email marketing tools such as Mailchimp or Brevo.
• Basic understanding of HTML/CSS is an advantage.
• Strong analytical, communication, and problem-solving skills.
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What We Offer

At Shine Infosoft, we believe in the power of efficient and transparent teamwork. As a company of 51-200 passionate experts, we offer a dynamic work environment where you can truly make an impact on consumer-grade and enterprise applications within the exciting Information Technology industries. You'll be part of a team that values continuous learning, incorporating the latest trends and technologies to offer holistic solutions. We provide competitive compensation, opportunities for significant professional growth, and the chance to work on innovative projects that yield huge dividends for our clients. Benefits include Flexible Working Hours, Health Insurance, PF, Internet Allowance, Laptop. Visit shineinfosoft.in/ to learn more about how we make ideas happen.